Loved - up couples may see other people as less attractive than they really are , accord to a new subject area that come along in the journalPersonality and Social Psychology Bulletin . The researchers behind the project suggest that this seeming unfitness to recognize the mantrap of others could be part of a subconscious defense mechanism that stops partner from shaft on one another .

On paper , monogamy should be a pretty easy game to encounter – after all , there ’s only one golden rule you have to follow in purchase order to do it right . Yet as theAshley Madison scandalhighlighted , there are plenty of mass out there who find being faithful to just one partner a bit of a reach . This bring up the interrogation : Why do some couplet break down under the temptation of illicit liaisons with outsiders while others exist happily ever after ?

To investigate , research worker recruited a number of volunteers to take part in an experiment . Some of these player were individual while others were in a relationship . Those that were off the market were then require to answer a number of motion design to measure how happy they were with their partner .

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All participants were then shown a serial publication of picture of faces of the paired sexual urge , while also being enjoin whether the people they were looking at was exclusive or in a relationship , and if single , whether they were presently on the lookout station for love .

Each depiction was then followed by 11 more images of the same cheek , 10 of which had been falsify to varying degrees for make it either more or less attractive . This was achieved by tinkering with aspects such as balance , which has been shown in a number of study to be a key index of facial attraction .

Participants were then asked to distinguish which of the 11 faces was unfeigned . Interestingly , resultant role showed that people in relationships consistently picked an “ uglier ” side than individual participant . Even more challenging , this effect was more obtrusive among those who were happiest in their relationships , and also when the people in the moving picture were said to be both individual and on the hunt for a lover .

People who were less happy in their relationship were more likely to find others attractive . Antonio Guillem / Shutterstock

Discussing this determination , the researchers believe this “ perceptual downgrading core ” pass “ outside of individuals ’ conscious cognisance , ” and help to rid of the threat amaze by perilously attractive alternate married person to their love life .

Exactly how this occurs is something the study authors can not answer at this stagecoach , although one potential explanation could reside in the antecedently - established mind that the great unwashed who are romantically committedpay less attentionto the more beautiful characteristics of multitude that are n’t their pardner .

Extrapolating from their work , the research worker suggest the same mechanisms may be at study in a ambit of non - amorous scenarios that require self - control – such as resisting food or the impulse to play in the sunshine when we have more important study to do .