Photo: Ben Rosser/BFA.com

COACH INTRODUCES “I GOT IT FROM MY MOM” MOTHER’S DAY CAMPAIGN STARRING JENNIFER LOPEZ,

Jennifer Lopezis reflecting on parenthood ahead ofMother’s Dayon May 8.

“Becoming a mother completely changed my life,” the 52-year-old oftwins Max and Emme, 14, tells PEOPLE exclusively as part of her partnership with Coach’s “I Got It from Mom” campaign, which launched Thursday.

Motherhood “made me not only reflect on the person I wanted to be for them, it also helped me appreciate all the gifts my own mother gave me,” explains Lopez, who has been enjoying lots offamily timewithnew fiancéBen Affleckand his kids since they rekindled their relationship last year. “Today, I am so proud to pass on all the things I learned from her to my own kids.”

Lopez and Coach also shared with PEOPLE several exclusive behind-the-scenes images from the photo shoot for “I Got It from Mom” photo shoot, which “celebrates the role mother figures play as mentors, muses and sources of style inspiration,” according to a press release.

Ben Rosser/BFA.com

COACH INTRODUCES “I GOT IT FROM MY MOM” MOTHER’S DAY CAMPAIGN STARRING JENNIFER LOPEZ,

The campaign was photographed Joshua Woods and aims to capture “affectionate portraits of the cast with their family members and videos where they share the unique gifts they got from their mothers — such as their smile, love of movies, or sense of determination,” according to the release.

Joining Lopez are fellow Coach ambassadors includingNoah Beck,Tommy Dorfmanand Jessica Kelly — plus their moms!

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COACH INTRODUCES “I GOT IT FROM MY MOM” MOTHER’S DAY CAMPAIGN STARRING JENNIFER LOPEZ,

“This Mother’s Day, we wanted to recognize all the ways mothers inspire and shape us,” explains Sandeep Seth, Coach’s North America Brand President and Chief Marketing Officer. “We also wanted to celebrate the joy found in the things we pass from one generation to another, and our brand’s role in creating special memories for our customers over the years.”

For more on Jennifer Lopez, listen below to our daily podcast PEOPLE Every Day.

COACH INTRODUCES “I GOT IT FROM MY MOM” MOTHER’S DAY CAMPAIGN STARRING JENNIFER LOPEZ,

These styles are just two of the handbags featured in Coach’s 2022Mother’s Day Gift Guide, which offers a variety of shoes and accessories accented with seasonal florals and pastels.

source: people.com